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Here’s a great listen….  George was invited to a podcast chat with Mark McC, ‘Supersonic’ brand guru, to talk about the Serious Pig story.  If you’re interested in the back story, or about George himself, you’ll find this both informative and entertaining, demonstrating George’s entrepreneurial spirit from an early age and the character that went on to form the tone of voice for the Serious Pig brand.

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The Mark McC Food Marketing Podcast

Over the last 20 years Mark has worked across music, ecommerce, travel, food, drink and hotels and he’s at the top of his game in creating inspirational strategies relating to brand, marketing, digital, social and customer engagement.  Each week he chats to key business figures giving an incite into their brands and how they were built.